When you order a personalised collar, the engraving box is where most people freeze. You've got very little space, and the details you pick could be what gets your dog home. Here's a practical way to decide.
The short answer
For most dogs, the most useful combination is a phone number that you answer, plus your dog's name if it fits. Many owners also add a second line for an alternative contact.
Your phone number
This is the single most useful detail. Anyone who finds a loose dog can act on it straight away with one call or text. Use a mobile number you actually keep with you, and include the area or country code if your dog might travel or be found across a border.
Your dog's name
A name helps a stranger calm and approach a dog, since a lost dog often responds to its own name. It also makes the collar feel personal. Short names read best at small sizes.
Should you add an address?
This is a personal choice. An address lets a finder return your dog in person, but it also puts your home details on show. Some countries have rules about what must appear on a collar or tag in public, so check the requirements where you live. For example, in England the law asks for the owner's name and address on the collar or an attached tag. See our guide to UK dog ID rules for details.
What to leave off
- Long messages. The more you add, the smaller the text has to be.
- Anything you'd be uncomfortable with a stranger reading.
- Old numbers. If you change phone number, update the engraving.
Making it readable
Engraving space is limited, so shorter lines are easier to read. Numbers with no extra punctuation usually look cleanest. If you want to know how much fits, read our guide to how many characters fit on an engraved dog collar.
Don't forget the microchip
A collar and a microchip work best together. The collar lets someone contact you straight away, and the chip is a backup if the collar comes off. Keep your microchip details up to date, too.
A quick way to decide
Ask yourself three questions:
- Who will read it? Usually a stranger in a hurry, maybe a neighbour, a jogger or a vet's receptionist. They need one clear action.
- What's the fastest way for them to reach me? For most people that's a phone call or text.
- What would I be comfortable with everyone seeing? If the answer isn't "my home address", leave it off unless the rules where you live ask for it.
Examples of engraving layouts
These are layouts, not rules, so adapt them to your own space:
- Line 1: Your dog's name. Line 2: Your mobile number.
- Line 1: Your dog's name. Line 2: Your mobile number. Line 3: A second contact number, such as a partner's.
- Line 1: "Call" and your number, when your dog's name is long.
If your dog is on medication or has a health condition, some owners add a short word such as "Medical" so a finder knows to call quickly. Speak to your vet about what's sensible for your dog.
Frequently asked questions
Should I put my dog's name on the collar?
It's common and helpful, since a friendly name can help a stranger approach. Some owners prefer to leave it off for privacy, and rely on the phone number alone.
Is an email address a good idea?
It's usually too long for an engraved plate, and it's slower for a finder to use than a phone number.
What if I change phone number?
Engraved details can't be edited, so you'd need a replacement plate or collar. It's worth choosing a number you expect to keep. See how often to replace a dog collar.
Do I still need a microchip?
Yes. A microchip and a collar do different jobs, so most owners use both. Registration rules vary by country, so check yours.
Can I put two phone numbers?
Only if the space allows. Two short lines are more useful than one crowded line that's hard to read.
Ready to personalise?
Our personalised dog collars have your details engraved so there's no tag to jingle or lose. Pick your style, type your details, and preview how they'll look before you order.

